FORTEEN MIND LABS
Internal Codename: THE UNDERTOW
“The current was always there. You just learned to call it home.”
🧠 Project Overview
Forteen Mind Labs is a premium micro-learning series that explores human behavioral patterns through indirect storytelling, metaphor, dark humor, and reverse psychology. Rather than directly addressing psychological concepts, the series masks insights within compelling narratives that allow audiences to discover truths for themselves.
The Approach
- Trojan Horse Content: Entertains and intrigues first, transforms second
- Indirect Illumination: Never tells, always shows
- Dark Humor: Sugar that helps the medicine go down
- Reverse Psychology: Let the audience argue themselves into the truth
- Metaphor-First: Create safe distance to see clearly
🎨 Brand Identity
Visual Brand
- Name: FORTEEN MIND LABS (public-facing)
- Font: Sora (Google Fonts)
- Color Palette: Healing Flame
- Terracotta:
#E07A5F
- Clay:
#D4A574
- Sage Green:
#81B29A
- Soft Sage:
#A8DADC
- Warm Gold:
#F2CC8F
- Warm White:
#FAF9F6
- Warm Beige:
#E8DED2
Design Principles
- Warm, open, positive colors
- Mobile-first responsive design
- Professional yet approachable
- Gamified learning experience
- Interactive and engaging
📂 Repository Structure
forteen-mind-labs-repo/
├── docs/
│ ├── THE_UNDERTOW_Project_Bible.md # Complete project framework
│ └── episode-1-guide.md # Episode 1 implementation guide
├── episodes/
│ ├── episode-1-full.html # Complete Episode 1 experience
│ └── episode-1-teaser.html # Episode 1 teaser/demo
├── marketing/
│ └── forteen-mind-labs-poster.html # Launch announcement posters
├── assets/
│ ├── fonts/ # Font files (if needed)
│ └── images/ # Images and graphics
└── README.md # This file
🎬 Episodes
Episode 1: The Slot Machine Heart
Status: ✅ Complete
Duration: 10-12 minutes
Tagline: “Why unpredictability feels like love”
Description: Discover why you’re drawn to unpredictability, how your brain mistakes chaos for chemistry, and why safe love feels wrong.
Features:
- 6 interactive segments
- 2 randomized quiz questions with warm feedback
- 3 collectible Pro Tips
- 1 unlockable Insight Card
- Badge system (Pattern Spotter unlocked)
- Progress tracking and dashboard
- Mobile-first responsive design
Files:
episodes/episode-1-full.html - Complete interactive experience
episodes/episode-1-teaser.html - Teaser/demo version
docs/episode-1-guide.md - Full implementation documentation
🚀 Quick Start
Viewing Episodes Locally
- Clone this repository:
git clone [repository-url]
cd forteen-mind-labs-repo
- Open any HTML file in your browser:
# Episode 1 (full experience)
open episodes/episode-1-full.html
# Episode 1 (teaser)
open episodes/episode-1-teaser.html
# Marketing poster
open marketing/forteen-mind-labs-poster.html
- Best viewing: Open on mobile device or use browser DevTools mobile view
Requirements
- Modern web browser (Chrome, Firefox, Safari, Edge)
- Internet connection (for Google Fonts CDN)
- No build process required - pure HTML/CSS/JS
📖 Documentation
Core Documents
- THE UNDERTOW Project Bible
- Complete project framework
- Research foundations (Dolores Cannon + Psychology)
- Content masking strategy
- All 10 episode concepts
- Audience personas
- Tone guide with examples
- Episode 1 Implementation Guide
- Complete script breakdown
- Interactive elements documentation
- Quiz system specifications
- Gamification details
- Technical implementation
- Design system reference
🎯 Episode Series Roadmap
Series 1: The Patterns (Episodes 1-5)
- ✅ The Slot Machine Heart - Why unpredictability feels like love
- ⏳ The Rerun - Why you keep choosing the same story
- ⏳ The Allergy to Calm - Why peace feels like boredom
- ⏳ The Inheritance - What was passed down without consent
- ⏳ The Extras - Who’s actually in the film of your life
Series 2: The Mechanisms (Episodes 6-8)
- ⏳ The Familiar Stranger - Why you “just knew” immediately
- ⏳ The Withdrawal - What happens when you leave the poison
- ⏳ The Calibration - How your “normal” got set
Series 3: The Exit (Episodes 9-10)
- ⏳ The Glitch - When the pattern finally breaks
- ⏳ The Boring Miracle - Learning to crave what’s good for you
🛠️ Technical Stack
- Frontend: Pure HTML5, CSS3, JavaScript (ES6+)
- Fonts: Sora (Google Fonts)
- No dependencies: No frameworks, no build process
- Progressive Enhancement: Works without JavaScript (basic content)
- Mobile-First: Optimized for touch and small screens
- Performance: Fast load times, minimal assets
🎨 Design System
Typography
- Font Family: Sora
- Weights: 300 (light), 400 (regular), 600 (semibold), 700 (bold), 800 (extrabold)
- Brand Logo:
- FORTEEN: 18px, weight 700
- MIND LABS: 16px, weight 400, letter-spacing 4px
Color Usage
- Primary Actions: Terracotta gradient
- Secondary Actions: Sage outline
- Highlights: Warm Gold
- Backgrounds: Warm White, Warm Beige
- Text: Dark gray (#333), Soft Gray for meta
Interactive Elements
- Buttons: Minimum 44px touch target
- Transitions: 0.3s ease
- Animations: Smooth, purposeful
- Feedback: Immediate, warm, affirming
📱 Features
Interactive Learning
- Quizzes: Randomized, normalized, non-judgmental
- Pro Tips: Contextual wisdom nuggets
- Insight Cards: Collectible key realizations
- Progress Tracking: Visual journey representation
- Badges: Achievement system
Gamification
- Pattern Spotter badge (Episode 1)
- Insight collection
- Progress circles
- Episode completion dashboard
- Try Again & Restart options
User Experience
- Back button navigation
- Try Again for quizzes
- Restart Episode option
- Fixed progress bar
- Time remaining indicator
- Smooth scroll behavior
- Touch-optimized
🎭 Content Approach
Tone Examples
Dark Humor:
“She said she wanted someone who treated her well. What she meant was: someone who treats her well occasionally, unpredictably, and ideally after treating her badly first.”
Reverse Psychology:
“If you want to stay exactly where you are, here’s the best advice: Trust your gut. Your gut was calibrated in childhood by people who didn’t know what they were doing.”
Metaphor-First:
“There’s a species of fish that only breeds in polluted water. Scientists cleaned their tank once. The fish stopped reproducing. They’d adapted so completely to toxicity that purity became hostile.”
🎯 Target Audience
- The Seeker - Drawn to metaphysical explanations
- The Analyzer - Wants scientific backing
- The Cycle-Breaker - Parent wanting to stop patterns
- The Pattern-Recognizer - Can see loops but feels stuck
📊 Marketing Assets
Announcement Posters
File: marketing/forteen-mind-labs-poster.html
Formats:
- Square (1080x1080) - Instagram, Facebook
- Landscape (1200x630) - Website, Twitter, LinkedIn
- Story (1080x1920) - Instagram/Facebook Stories
Features:
- Healing Flame gradient
- Episode 1 preview
- “Launching Soon” badge
- Professional design
- Multiple export options
🔒 Internal Notes
Project Codenames
- Public Brand: FORTEEN MIND LABS
- Internal Codename: THE UNDERTOW
- Never use “The Undertow” in user-facing content
Research Foundations
- Dolores Cannon’s metaphysical frameworks
- Repetition compulsion (Freud)
- Trauma bonding neuroscience
- Intergenerational trauma
- Attachment theory
- Family systems theory
📝 Development Notes
Episode Creation Workflow
- Review Project Bible for episode concept
- Map metaphysical concept to psychology
- Write script in first-person, warm tone
- Design interactive elements (quiz, tips, insights)
- Build HTML with Healing Flame palette
- Test on mobile devices
- Update documentation
- Create marketing assets
Code Style
- Semantic HTML5
- CSS custom properties for theming
- Vanilla JavaScript (no jQuery)
- Mobile-first media queries
- Accessibility considerations
- Clean, commented code
🚧 Future Enhancements
Planned Features
📄 License
[To be determined - likely proprietary for Forteen Studios]
👥 Credits
Created by: Girish (Forteen Studios) + Claude
Project Development: December 13, 2025
Current Status: Pilot Episode Complete
For questions or collaboration:
- Forteen Studios: [Contact information]
- Project Lead: Girish
🎉 Getting Started
Ready to experience Episode 1?
- Open
episodes/episode-1-full.html in your browser
- Experience the 12-minute journey
- See if you recognize the pattern
- Unlock your first insight
Want to see the teaser?
Open episodes/episode-1-teaser.html for a quick 5-minute preview.
Need marketing assets?
Open marketing/forteen-mind-labs-poster.html for all announcement poster formats.
“You think you’re swimming. You’re not.”